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Why Home Buyer's Choose Buyer Agents?
  1. Only a "Buyer Agent" can GUARANTEE to:

  • Represent only the Home Buyer.

  • Negotiate only on the Home Buyer's behalf.

  • Provide the true facts (good and bad) about:

    • value,

    • market,

    • neighborhood conditions, and

    • obvious physical defects.  

  1. A "Buyer Agent" CAN DO A BETTER JOB because: 

  • "Buyer Agents" have a legal and ethical obligation to put the Home Buyer's interests first.

  • "Listing and Seller's Agents" (or agents for a Builder or developer) cannot tell a Home Buyer things that would be detrimental for the Home Buyer to know (they work for the Seller or Builder). 

  • "Buyer Agents" try to get their buyer the:

    •  "lowest price on the best terms for the Buyer". 

  • "Seller's Agents" try to get their Seller the:

    •  "highest price on the best terms for the Seller". 

  1. A "Buyer Agent" OWES A HOME BUYER DUTIES of: 

  • Confidentiality - "Buyer Agents" are prohibited from disclosing confidential information obtained from the Home Buyer to the Seller or his/her agent.  Unlike a "Seller's Agent", "Buyer Agents" can't and won't disclose to the Seller:

    • the real price a Home Buyer is willing to pay,

    • the amount of mortgage a Home Buyer is actually qualified for,

    • how much cash a Home Buyer has to work with,

    • or, the level of a Home Buyer's motivation to buy a particular house.

  • Reasonable Skill and Care - "Buyer Agents" are required to:

    • protect the Home Buyer from foreseeable risks,

    • recommend their clients obtain expert advice when their needs are outside the "Buyer Agent's" scope of expertise.

  • Undivided Loyalty - "Buyer Agents" are prohibited from advancing any interests that are adverse to their Home Buyer.

  • Obedience to Lawful Instructions - "Buyer Agents" are required to:

    • act subject to their Home Buyer's continuous control, and

    • obtain and follow all lawful instructions from their Home Buyer.

  • Full Disclosure - "Buyer Agents" are required to disclose to their Home Buyer all information concerning a house purchase which might affect their buyer's best interest.  Unlike a "Seller's Agent", "Buyer Agents" must and do disclose:

    • what they know about the Seller’s own motivation for selling,

    • the price the Seller paid for the house,

    • deferred maintenance or defects in the house,

    • price comparables for similar houses,

    • the listing history of the house,

    • potential problems in the neighborhood, etc.

  1. "Buyer Agents" are TRAINED TO HELP their clients:

  • With finding and negotiating for the right real estate,

  • With the evaluation of financing alternatives,

  • With the choice of a qualified house inspector, 

  • With the choice of other professionals as needed.

  1. "Buyer Agents" are NOT TRAINED TO SELL their clients a property.
     


 


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